The first one is the latest HSBC corporate TVC launched in Hong Kong this week. I am impressed and curious to know more about the stunning visual effects, then I start to search on the web. It was done by a Spanish Digital Effects comapny "La Huella". It's worth to visit their website and take a look. La Huella did other two TVCs with similar visual effects. A question in my mind , "Idea comes first or execution comes first in today's advertising industry?"
HSBC-Foundation (2011)
Metro de Madrid - Transparente (2006)
NASCAR "Underground" (2009)
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Who did this commercial for promoting a new property development in Hong Kong? I vote this is the most impressive TV commercial showing rece...
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剛完成三星期替工, 同事們捱了幾晚通宵, 趕緊替某餐廳製作聖誕美食訂購表格。我不用OT, 但也有幫手寫標題﹑訂購細則等。客戶有無數有趣的要求, 例如: 明明是「$xx聖誕超值套餐」, 他們認為沒有特別, 便著你試幾款不同的寫法給他們揀, 字眼上必需包含: 聖誕或節日﹑超值或抵或優...
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