前兩篇提及過今屆香港廣告金帆大獎得獎作品, 有人發現它的執行手法跟John Ross為Manic Street Preachers樂隊於2004年設計的 Life Blood唱碟封套很類同 (見上圖), 謂有抄襲之嫌。人家有血, 你有汗! 是參考還是抄襲, 還是根本不可混為一談呢, 你看如何? 答案自在人心! http://sleevage.com/manic-street-preachers-lifeblood/且聽今屆金帆大獎得主如何回應事件:
http://www.media.asia/newsarticle/2009_11/Leo-Burnett-hits-back-at-Kam-Fan-copycat-claims/37903?src=mostpop
再前兩篇又寫到導演彭發驚覺自己執導的電影"關人7事"海報有抄襲之嫌, 直認不諱, 難得!
2 comments:
抄!
From SCMP today!!!!! Gov to send copycat champions to international awards 。。。^.^'
Ad award winners get funds to shine overseas
Vivienne Chow
Nov 30, 2009
A new funding scheme aims to see home-grown advertising talent acknowledged on the world stage.
CreateHK has earmarked HK$600,000 from the HK$300 million CreateSmart Initiative to fund winners of the Kam Fan Awards, the grand prix of Hong Kong advertising.
Winners of the awards, organised by the Association of Accredited Advertising Agencies of Hong Kong (HK4As), will attend three prestigious international advertising award ceremonies - the Cannes Advertising Festival in France, D&AD in Britain, and Spikes Asia in Singapore.
The money will also fund participation by local young advertising professionals in two competitions in Southeast Asia.
Alan Siu, acting head of CreateHK, said more exposure for local creative talent on the international stage was important for the development of the creative industries.
"But if these companies choose not to go because of finances, it'll be a real pity," Siu said. "By providing assistance to participants, we hope the talent can shine on the world stage."
Siu said that the Film Development Fund had been funding Hong Kong films' participation in international film festivals, and many had garnered international acclaim and awards - boosting the reputation of the Hong Kong film industry.
Siu said those representing Hong Kong at international advertising awards could also attend seminars and network with world-class talent.
"When they return to Hong Kong, HK4As will arrange for them to share their experiences with industry practitioners," Siu said.
The modest funding would cover participants' air tickets and accommodation, and participants would be required to share rooms, where appropriate, Siu said.
HK4As said the estimated cost of the six-day trip to the Cannes awards was HK$38,000 per person.
Representing Hong Kong at the three international advertising award ceremonies will be two representatives of Leo Burnett Hong Kong, which won the grand Kam Fan and print Kam Fan awards for its Life Yoga "Sweat Campaign"; and one representative from McCann Worldgroup Hong Kong, which won the interactive/direct Kam Fan category with its "One Walk" campaign for Jet Li's One Foundation.
Leo Burnett Hong Kong executive creative director Connie Lo said she was grateful for the sponsorship and that without government sponsorship, a decision to attend the awards would have been difficult.
Siu said CreateHK was also discussing similar funding plans for other creative industry talent.
As of October, CreateHK has received more than 30 applications for funding from the CreateSmart Initiative and nine, involving HK$15 million, have been approved.
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